Monday, June 8, 2009

THE FIRE AND REASON - PERFORM TELEVISION DEBUT ON LOGO'S NEWNOWNEXT AWARDS‏

The Fire and Reason have been given the honor of not only performing their television debut on The NewNowNext Awards on Logo TV (MTV/VH1 Networks), but are also nominated for THE BRINK OF FAME AWARD (the same award Lady Gaga won last year). As the only unsigned band nominated for this very special award, The Fire and Reason are up against some heavy competition, including the likes of Lykke Li, Morningwood, and Ladyhawke. Premiering June 13th at 9pm, this is one awards show that should not be missed (see below for full schedule).

Forming less then three years ago, The Fire and Reason features Brazil’s Bella Saona and Ecuador’s Steve Narvaez, who joined forces to create some of the dirtiest rock, baille-funk electro-pop dance music blasting out of either side of the bridge. You could describe this Brooklyn-meets-Loisaida duo as a combination of Lower East Side rock chick, 1980's Madonna, South American hipsters and global jet-setters. Their first hint of success came with the popular remix of their song “NME,” by trendy Parisian DJ TOXIC AVENGER. The Fire and Reason make no secret of their multi-cultural appeal. With their syncopated, complex Afro-Cuban electro beats, they are always proud to play to their Latin roots whether they are singing in English, Spanish or Portugese.

To celebrate this fantastic BRINK OF FAME nomination, it is not surprising that Brooklyn’s own musical Svengalis Larry Tee and Alexander Technique would be the catalysts behind releasing The Fire and Reason’s upcoming EP “Do It Again,” featuring the title track, additionally remixed by Larry Tee and Alexander Technique under the moniker "Blogula," as well as Killer on The Dancefloor’s remix of TFaR’s Baile-Funk, “PRESTA ATENCAO.” The EP will be released digitally on June 9th on the DJ’S ARE NOT ROCKSTARS LABEL (DANR).

Be sure to come see The Fire and Reason live
Thursday, June 18 at Santos Party House (NYC)


NEWNOWNEXT AWARDS ON LOGO
June 13 - 9:00 - PM (PREMIERE)
June 13 - 10:30PM
June 13 - 3:00AM
June 13 – 7:00AM
June 14 - 7:30PM
June 15 - 9:30PM
June 16 - 12:00PM
June 17 - 7:00PM
June 18 - 12:00PM
June 20 - 10:00AM
June 26 - 9:00PM
June 27 - 3:00PM
June 28 - 12:30PM
June 28 - 6:30PM


Be on the lookout for The Fire and Reason’s debut LP set to release this Fall.

With many exciting things for The Fire and Reason on the horizon, tune in for the premiere of the NewNowNext Awards on June 13, and show your support for New York’s hottest new band.


CLICK BELOW TO DOWNLOAD "DO IT AGAIN" (BLOGULA REMIX)




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The band has the potential to break electro-rock in the mainstream—they could give the Ting Tings a run for their money." - Time Out Chicago

“Firey, but not entirely reasonable; sexy music you can dance to” – NY Remezcla

“Hot, sweaty dance songs with hard basslines” - Batanga


www.myspace.com/thefireandreason

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